Must My Aspiring Influencer Pal Cease Using People for Content?
The Prosecution: One Friend's Perspective
Sometimes I'm recorded while having a meal. I’ll see myself on her social media – it feels like a jumpscare.
A close companion of 10 years, Marielle, labels herself the “content queen”. It’s fun for a bit, but it strains our friendship.
She is an extrovert, there's a constant urge the need to record everything constantly. When we eat out, she says, “The phone eats first,” and takes photos with bright lighting, which makes me cringe. I don’t like it when other people see her posing or filming – I get vicarious awkwardness. Another annoyance is because meals lose their warmth.
She isn’t exactly an online personality yet, but she is aspiring to become one. She makes vlogs about city life, a day in her life, and her work as a stylist. The material is quality, credit where it's due, but I prefer not to be dragged into it. On occasion she films me while dining, or just accompanying her. Later, I appear on her feed afterwards, and it pops up like a jumpscare: I’ll have no makeup on, an awkward face or be captured while eating. It feels invasive.
Marielle also anticipates that I will to film her at inopportune moments. Often I’ll be talking to another person, or we’ll just be spending time in the street. I feel like our friendship has turned into me being her free crew. She could easily hire someone if she wanted professional shots. Upon mentioning my unease about this arrangement, she dismissed it. I've been invited to a couple of brand events, which was nice, but that doesn't compensate for all the time and effort I spend assisting her make content.
I’m grateful that Marielle has helped me with my career in design, but I resist our friendship to become just a ledger of favours. I don’t feel she’s fake or inauthentic, but sometimes it seems that if recording starts, we will start performing in a way that makes us look good for her vlog.
Her directive is, “Alright, smile for the camera!” and film me laughing with another. It feels forced. It's crucial her to understand that our 10-year friendship still has boundaries. I enjoy spending time with her, but I also want to enjoy it without being filmed, altered, or shared for an audience. I’m not a accessory for her online persona.
The Defence: Marielle
I hope Beth to see that the content we produce together can get us an opportunity.
I am passionate about creating videos. It’s not just a pastime; it's integral to who I am. Creating videos and documenting experiences online enables me to express myself and connect with people in new ways.
I wouldn't label myself as a full influencer yet, but it’s smart to make money from your passions. I look up to people on TikTok who pull off that style of casual, DIY film-making.
Creating content is my version of engaging with life: noticing the nuances, sharing them with an viewership that appreciates the art behind it. It's never my aim to make Beth uncomfortable. Taking her to industry events was my method of offering access, giving her a opportunity to witness exclusive moments that could help her career in design too. That’s not blackmail, it’s just being realistic.
I would take her to such functions even if she didn’t help me, but I desire her to see the benefits the content we create together can achieve: a foot in the door. I know not everyone likes being filmed, but sometimes spontaneity is what makes material authentic. Appearing on video occasionally is an inherent aspect of being my friend. I would delete anything she asked, but she has never asked yet.
I don't demand anybody to be my personal videographer, but companions help each other in small ways. My assumption was filming a short video now and then would be fun for Beth. Creativity thrives in partnership, and having my friend around makes projects energetic and pleasurable. I never force her to participate in anything, and I’d never deliberately humiliate her. But creating content jointly occasionally is part of how I record our shared experiences.
I value our friendship profoundly and don’t want making videos to come between us. I’m willing to compromise: like requesting permission before recording, and avoiding shots that might make her uncomfortable.
This is not about power, it’s about sharing my world while still respecting hers. Obviously content creation is not a substitute for genuine friendship: it's merely part of how I live my life and I want her to be involved in a way that’s enjoyable for each of us.
The Jury: Public Sentiment
Should Marielle stop recording herself and Beth when they are socializing?
There’s nothing more uncomfortable than having a companion film you. I get that it's her passion, but I wouldn't ask friends come to my work. Maybe she can find influencer friends to create content with. With the dark, looming future of technology, personal relationships are the only thing we have – cherish them!
A respondent, 25
If you’re doing something professionally, you can’t ask your friends for help every time, even if they have helped previously. If Marielle loves shooting, that doesn't imply everyone around her is content. She must to respect her friend's personal space.
Another reader, 26
She may enjoy producing videos and showing off her life publicly, but it’s not for everyone. It was kind she has assisted her friend professionally, but she needs to listen to what Beth wants.
A commenter, 27
It seems like you value each other, so hold on to that and ensure it’s the focus in your relationship. Create some authentic memories, where true emotions are stored, not digital scrapbooks. In fact, celebrities who seem to share their worlds actually have more privacy than it appears.
One opinion, 53
She seems to be not fully engaged nor authentic when she’s with Beth – she's on the job. Each appears confused as to what’s reasonable. The solution lies not in trying to change one another, but in each establishing defined limits around what feels acceptable to them and determining if there is an mutually agreeable middle ground.
Barbara, 71
Now You Be the Judge
In an online poll: has she been over-exposing their bond?